Nurse Appreciation
Our nurses have done so much to help our community. This commercial was created during an extreme spike in people using the hospital as a way to say “Thank you” to our often underappreciated medical providers.
The Concept
Penna Powers was tasked with creating a compelling TV commercial that would show the challenges the medical community had been facing and the impact they had made on Utah. We were brought on to the the project because of our expert skills and ability to convey emotional storytelling through film.
The Impact
This appreciation commercial had a big impact on Utah and beyond. The campaign won a prestigious Emmy Award.
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